Making BIG Shifts Podcast
Leadership, Motivation & Storytelling: How to Share Your Story with Confidence (with Alex Demczak)
In this episode of Making Big Shifts, bestselling author and keynote speaker Alex Demczak shares the story that changed his perspective on impact, leadership, and why your story—no matter how small you think it is—might be exactly what someone else…
Startup Decision-Making in the AI Era: Product Strategy, Rapid Iteration & Innovation (with Vadim Peskov)
In this episode of Making Big Shifts, Diffco CEO Vadim Peskov shares hard-earned lessons on startup pivots, decision velocity, and why rapid experimentation—not intelligence—is the real competitive advantage in business and AI innovation.
Future of Remote Work: Virtual Offices, Team Culture & Hybrid Collaboration (with Erik Braund of Katmai)
Katmai Tech CEO Erik Braund joins Making Big Shifts to share how his team is redefining collaboration through immersive, camera-based 3D workspaces—bridging distance, boosting creativity, and bringing culture back to remote teams.
Find Your One Message: Share Your Story & Build Real Thought Leadership
Serve the one, then scale: Demczak on finding your one message, niche, and superpowers—and turning them into a repeatable GTM system for thought leadership.
Startup Pivots & Rapid Decision-Making: How to Ship What Customers Will Actually Buy
Learn a startup pivot strategy: talk to customers, validate with MVPs, pre-commit decision rules, and use AI to move faster—and ship what buyers will pay for.
The Inbound Marketing Ecosystem: One Message, Many Paths
Learn how to build an inbound marketing ecosystem—unified messaging, smart tracking, and focused bets that convert. A practical guide for small teams.
Martech Stack Audit: Stop Tool Sprawl and Start Getting Results
Run a martech stack audit to cut tool sprawl, lower costs, and speed execution. A practical 4-step playbook + one-page checklist inside.
Stop Chasing the Latest Trend: Consistent Marketing Strategy Wins
Stop chasing shiny objects. Build a consistent marketing strategy that compounds: clear messaging, focused channels, tight KPIs, and relentless iteration.
The Ultimate Buyer’s Journey Map: How to Send the Right Message at the Right Time
Learn how to map your content to the Awareness, Consideration, and Decision stages so your marketing resonates at every step. A proven framework from the Clarity Growth Engine.
Monthly Marketing Planning: 75% of Marketers Spend 5–10+ Hours a Month—Are You Investing Enough Time for Real Results?
Discover best practices for monthly marketing planning. 75% of marketers invest 5–10+ hours/month. Learn how to optimize your time for real results.